Ecommerce SEO Agency
We're based here. A senior Manchester-resident strategy team running organic growth programmes for Shopify Plus and WooCommerce brands across the North West.
41
Manchester clients
£6.2M
Organic revenue / yr
9
Active retainers
The Manchester scene
Manchester is where modern UK ecommerce was rewired. Several of the UK's largest ecommerce and fast-fashion businesses scaled here, and they pulled an entire ecosystem of agencies, theme developers, warehousing operators and founders along with them. The result is a city where you can walk from a £600m fashion HQ to a three-person Shopify launch in fifteen minutes, and where we focus on helping SMEs grow their websites and future-proof their business through effective SEO strategies.
Our roster reflects that density. Forty-one Manchester engagements shipped in three years, most concentrated in fashion, beauty, supplements, sportswear and pet. Founders sit in the Northern Quarter, Ancoats, Didsbury and Stockport. Warehouses sit in Trafford Park and Salford. We've spent enough days in WeWork Spinningfields, Bruntwood, Federation House and Bonded Warehouse to know the security guards by name.
Being based in the city changes what's possible on a retainer. Same-day on-site visits when a launch is going sideways. Quarterly strategy days that don't need to be planned six weeks ahead. Real face time with merch, dev, brand and growth, the kind of work you can't replicate over Zoom with a London agency.
Fashion & beauty depth
The Manchester fashion and beauty playbook is built. We know what the variant programmatic engine looks like for a Shopify Plus store with 4,000 SKUs. We know which schema mark-up actually moves PDP rich snippets. We know which Manchester PR titles (Stylist North, Manchester's Finest, About Manchester, ConfidentialMcr) earn coverage that ranks beyond a single news cycle.
For supplement and wellness brands, the work is YMYL-aware: claims schema, ingredient pages, evidence-led editorial and a measured approach to E-E-A-T signals that doesn't trip the Helpful Content classifier. For sportswear and pet, it's a heavier focus on bottom-funnel filter pages and breed or sport-specific landing pages that capture buyer-intent traffic.
Most Manchester clients come to us after a previous agency burnt out on either generic blog content (no rankings, no revenue) or aggressive link buying (short-lived rankings, then a manual action). Both are correctable. Neither needs to keep happening.
Shopify Plus migrations
Manchester is replatform central. Magento to Shopify Plus, WooCommerce to Shopify Plus, BigCommerce to Shopify Plus, we've handled the SEO side of 14 migrations in the last 24 months. The pattern is consistent. Most stores drop 20 to 60% of organic revenue in the first 90 days post-launch because the SEO work is bolted on to a development project that was scoped without it.
We embed at the design and architecture stage. URL mapping. Redirect logic. Template-level on-page (H1s, schema, internal linking, breadcrumb structure). Pre-launch crawl parity testing. A 30 day post-launch monitoring sprint. The result is migrations that hold 90 to 110% of pre-launch organic inside 60 days, with most of our last six Manchester migrations net up by month four.
If you're scoping a replatform now and the agency quote doesn't have a named SEO partner on the project plan, that's the gap. We slot in alongside your dev partner, Statement, Karmoon, Threshold, Wedo, Eastside, without political friction.
Strategy team based in central Manchester, same-day on-site visits within a 20 minute drive.
Quarterly strategy days at your office or our usual room at WeWork Spinningfields.
Coverage of M1, M2, M3, M4, M15, M20, M32 and the wider Stockport, Salford and Trafford postcodes.
Trusted partner network: theme devs, photographers, PR agencies, performance teams across the city.
Free 60 minute audit, video walkthrough within one working day. No deck, no pitch.
Rolling 30-day notice, no 12-month contracts, retainers from £1,800 per month.
Northern Quarter beauty
Shopify Plus migration with zero post-launch revenue drop. Organic up 184% in the 12 months following relaunch.
Trafford Park supplements
Ingredient-led category architecture lifted non-brand organic 247%. Now ranking top 3 for 9 of 12 priority commercial terms.
Salford pet brand
Breed and condition-specific landing pages took organic from 7% to 31% of total revenue across 14 months.
Manchester is the home city, but we work the full UK. See the full breakdown of our ecommerce SEO locations across the UK, or read up on our work in WooCommerce SEO Liverpool, ecommerce SEO Leeds and Shopify SEO Birmingham.
Book a free 60 minute audit. We'll show you exactly where the revenue is leaking and what we'd fix first.