Case studies

Real revenue. Real ecommerce stores.

Every engagement we ship is tracked back to organic revenue and ROI. Below is a sample of recent work with UK Shopify and WooCommerce founders.

Homeware

Shopify Plus

From £18k to £142k monthly organic revenue

A heritage homeware brand stuck on page two for their main category terms. Rebuilt collection architecture, fixed 1,400 canonical issues and shipped 28 supporting buyer guides internally linked into the top commercial collections.

+682%

Organic clicks

+182%

Organic revenue

9 mo

Timeline

Detailed write up coming soon

Jewellery

Shopify Plus

412 keywords moved into top 3 in 9 months

Premium jewellery brand competing against established marketplaces. Built variant-led programmatic SEO, improved Core Web Vitals from 38 to 92 on mobile.

+412

Top 3 keywords

£2.4M

Attributable revenue

11.4×

ROI

Detailed write up coming soon

Supplements

WooCommerce

Recovered 84% organic traffic after migration disaster

Health supplements brand lost most of their organic after a WooCommerce theme migration. Mapped 9,800 redirects, restored schema, recovered traffic in 4 months.

+84%

Traffic recovered

9,800

Redirects mapped

4 mo

To pre-migration

Detailed write up coming soon

Pet

Shopify

Built a £600k organic channel from scratch

Pet accessories DTC brand launching with no organic presence. Programmatic location pages, breed-specific buyer guides and a deliberate internal linking model from editorial into commercial collections.

£600k

Annual organic

+1,840

Ranking keywords

12 mo

From launch

Detailed write up coming soon

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